Bitcoin Japan Revives Treasury Plan with $60M Financing Deal

Highlights:

• Bitcoin Japan plans to raise about 9.66 billion yen through bonds and stock acquisition rights.
• The company has assigned 662 million yen, about $4.08 million, to its first Bitcoin purchase.
• Private equity and rare earth mining will receive most of the planned proceeds.

The Tokyo Stock Exchange-listed company, Bitcoin Japan, plans to raise about 9.66 billion yen through convertible bonds and stock acquisition rights. The financing equals roughly $59.5 million in total. The company has reserved 662 million yen, or about $4.08 million, for Bitcoin purchases.

Meanwhile, the Bitcoin allocation represents around 7% of the total financing. The company filing shows that management will buy Bitcoin selectively as market conditions change. However, the company has not disclosed a purchase date or a target holding size.

The firm previously operated as Hotta Marusho before changing its name to Bitcoin Japan, as it shifted away from textile trading. Since then, management has promoted a strategy built around Bitcoin, artificial intelligence, and advanced technology investments. However, the company still holds no Bitcoin. An earlier fundraising effort failed to provide money for the planned treasury. That setback delayed the first purchase and left the strategy without funded exposure.

Bitcoin Japan Targets Aggressive $BTC Acquisition

Bitcoin Japan launches a strategic financing package to raise up to $60M by issuing convertible bonds and warrants.

The company intends to allocate approximately $4M of the proceeds to $BTC investment, marking a resumption of… pic.twitter.com/wOTFn3JKeg

— BSCN (@BSCNews) July 17, 2026

Most Financing Targets Other Business Areas

Most of the proceeds will support investments outside digital assets. The company plans to allocate 3.756 billion yen to undisclosed private equity deals. Moreover, it has assigned 3.503 billion yen to rare earth mining projects in South Africa. Another 1.446 billion yen will support Robot-as-a-Service investments. Meanwhile, 290 million yen will cover working capital needs. Bitcoin, therefore, ranks fourth among the five announced uses for the funds.

The financing package includes 1.5 billion yen in unsecured convertible bonds with stock acquisition rights. It also includes 593,779 units of second-series stock acquisition rights. Cayman Islands-based EVO FUND will receive the securities through a third-party allotment. Convertible bonds let investors exchange debt for shares at a fixed conversion price. This structure can spread conversions across several dates. However, the company must repay any bonds that investors do not convert.

Earlier Fundraising Missed Its Bitcoin Target

In December last year, the company aimed to raise as much as 5.715 billion yen. It planned to direct 988 million yen toward its Bitcoin treasury. However, weak share performance limited the exercise of stock acquisition rights. The earlier transaction raised only 3.095 billion yen. As a result, the company allocated no money to Bitcoin purchases. The latest financing gives management another chance to fund the treasury strategy.

Notably, the deal could sharply increase the company’s share count. Full conversion and exercise at the minimum price could produce dilution of up to 110%. On a voting rights basis, dilution could reach 115%. Since the deal exceeds Japan’s threshold for a large third-party allotment, the company sought an independent review. Outside legal experts assessed the financing and supported its necessity and reasonableness.

Meanwhile, Bitcoin Japan reported consolidated revenue of 2.959 billion yen for the year ending March 2026. The company also recorded an operating loss of 462 million yen. That result marked its eighth consecutive year of operating losses.

In addition, the fundraising follows a broader technology investment push. In May, the company disclosed a SpaceX investment through BTCJPN US LLC. The subsidiary completed the deal through a private secondary market transaction in the United States.