WLFI to Launch Debit Card Soon, Co-Founder Says

Highlights:

• WLFI unveils debit card with Apple Pay and retail app for everyday crypto use.
• Project rejects building its own chain, focusing instead on chain-agnostic financial products.
• WLFI accelerates growth through Bithumb partnership and Chainlink deal to expand USD1 stablecoin.

At Korea Blockchain Week 2025’s Impact conference in Seoul on Tuesday, World Liberty Financial (WLFI) co-founder Zak Folkman announced that the project will launch its own debit card “very soon.” He noted that the WLFI debit card will integrate with Apple Pay, allowing users to connect the USD1 stablecoin for seamless everyday payments. The debit card is expected to work alongside the project’s new retail app, which is also planned to launch soon. Folkman explained that the app is like “Venmo meets Robinhood,” as it will mix simple peer-to-peer payments with trading features similar to Robinhood.

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WLFI Operating Officer @zakfolkman delivering the keynote presentation at Eastpoint Seoul 🇰🇷 on the future of finance. 🦅☝️ pic.twitter.com/v0E9j5I0rn

— WLFI (@worldlibertyfi) September 22, 2025

World Liberty Financial Rules Out Launching Its Own Blockchain

On the other hand, he said World Liberty Financial will “never” launch its own chain. He explained that the project’s focus is to stay chain-agnostic and build products that can work across different technologies and platforms.

Folkman stated:

“We will never put out a World Liberty Financial chain… We believe that our job is not to roll out chains or exchanges or anything like that, but to be completely agnostic when it comes to chains, technology, distribution platforms.” 

World Liberty Financial, launched last September with backing from members of the Trump family, has already introduced its WLFI token and USD1 stablecoin. The project aims to act as a bridge between traditional finance and on-chain markets. Folkman admitted that the token will still face market fluctuations but expects WLFI to grow in value over the long term as the project expands its product suite. He highlighted the focus on building and developing new products, including USD1 and other upcoming releases from World Liberty Financial.

Folkman said:

“We’re not in this to run a sprint, this truly is a marathon. World Liberty Financial is not thinking in terms of months or even years. We’re thinking in terms of decades and how we can build products that have staying power.”

WLFI Partners with Bithumb to Boost Global Crypto Expansion

Adding to its momentum, WLFI formed a key partnership with Bithumb, South Korea’s second-largest crypto exchange. Both firms entered into a memorandum of understanding (MOU) aimed at fostering joint business growth.

Bithumb CEO Lee Jae-won described the partnership as “an important milestone” to boost the exchange’s global competitiveness. South Korea ranks among the top five crypto markets globally, with a capitalization surpassing $72 billion this year. The project is gaining momentum in the region after listing USD1 on both Bithumb and Upbit.

🇰🇷🚀 Big news in Korea! 🇺🇸🙏#bithumb just signed an MOU with World Liberty Financial (#WLFI) founded by Trump’s family. 🤝$WLFI, issuer of the $3B stablecoin #USD1, recently listed on Bithumb & Upbit. This partnership aims to boost global trust & unlock new business… pic.twitter.com/23yIQcFyem

— WLFI47 (@WLFI47) September 23, 2025

The deal followed discussions between WLFI co-founder Eric Trump and Lee during the Bitcoin Asia 2025 event in Hong Kong. In addition to Bithumb, the firm has been actively broadening its alliances across the crypto industry. In May, it teamed up with Chainlink to make USD1 available across multiple blockchains.

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