Trump to Launch Monopoly-Inspired Crypto Game Offering Rewards for Players

Highlights:

• Trump is launching a crypto-based game where players build properties and earn rewards.
• Bill Zanker, a Trump associate, is leading the development of the blockchain game.
• The Trump family expands Web3 ventures with NFTs, stablecoins, and Bitcoin mining projects.

U.S. President Donald Trump is preparing to launch a crypto-based game where users can build digital properties and collect in-game rewards, Fortune reported on April 15, citing two individuals familiar with the project. The concept takes inspiration from the classic Monopoly board game. This marks the newest crypto-related project connected to the former U.S. president and his family. Fortune’s report didn’t mention any public statements from Trump about the new project.

The president of the United States is making a crypto game.

Mainstream media will cover Trump’s Monopoly-like game that “pays real money”.

News outlets will have to explain “what is a crypto game?” to millions of viewers.

Are you listening? ⌛️ pic.twitter.com/usWVSMCaEB

— OG (@yoitsOG) April 15, 2025

Zanker Leads Trump’s New Crypto Game

Fortune reported that Bill Zanker — a close Trump associate involved in launching Trump’s meme coin and NFT projects — is leading the development of the game. While confirming Zanker’s role, his spokesperson denied any direct link or resemblance to Monopoly. Hasbro said it hasn’t permitted to use Monopoly for any Trump crypto project. The company became the owner of Monopoly after acquiring Parker Brothers.

In 1989, Trump launched “Trump: The Game,” a real estate-themed board game similar to Monopoly. One source said Zanker contacted Hasbro in May last year to get the rights but was told Hasbro no longer owns them. According to both sources, the development of the new crypto game began before Trump took office.

Trump’s crypto game could struggle to gain traction. DappRadar reported a 6% drop in daily active users of Web3 games in Q1 2025. Investments in the sector fell 71%, dropping to $91 million. DappRadar attributes the decline to trade wars, geopolitical tensions, and cautious investor sentiment.

Trump Family Grows Web3 Ventures with Blockchain Game and Initiatives

The Trump family’s blockchain real estate game is part of a bigger Web3 plan. Their crypto projects include NFTs, stablecoins, DeFi, and Bitcoin mining. Through World Liberty Financial, launched before the election, they’ve been buying assets like Ether and Tron. They’ve promised DeFi services, but they’re not available yet. Financial filings show a Trump-linked company gets 75% of the project’s revenue, while the family holds 60% of the equity.

Donald Jr., Eric, and Barron Trump are named “Web3 Advisors” for the project. The family promotes it through social media and public appearances, showing both personal and financial interest. World Liberty Financial plans to launch USD1, a dollar-pegged stablecoin backed by U.S. Treasuries and cash, on Ethereum and BNB Chain.

The timing matches the progress on U.S. stablecoin regulation in Congress, which Trump has supported. The family has also teamed up with Hut 8 Corp. for a Bitcoin mining venture. Trump’s crypto ventures show a shift in his view of the space. In 2021, he called Bitcoin a scam, but now he courts crypto voters and has signed an order for a U.S. Bitcoin reserve.