Huobi Founder Leads $1B ETH Treasury Firm with Top Asian Crypto Investors

Highlights:

• Li Lin launches a $1B ETH treasury firm with leading Asian investors.
• Avenir Capital and HongShan Capital commit major funds to Ethereum accumulation.
• The venture targets institutional investors eyeing Ethereum as a key asset.

Li Lin, the founder of Huobi, is leading a $1 billion ETH treasury company, aiming to accumulate Ethereum on a larger scale. The program will be used to bridge the gap between traditional finance and digital assets, and the institutional support has already been secured.

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The effort will see the family office of the Li Lin family, Avenir Capital, commit $200 million. The company collaborates with powerful crypto leaders in Asia. According to Bloomberg, key partners are Shen Bo of Fenbushi Capital, Xiao Feng of HashKey Group, and Cai Wensheng of Meitu Inc. They aim to establish a regulated Ether-focused investment instrument. This will offer institutional investors a secure exposure to Ethereum, which is the second-largest cryptocurrency in the world.

JUST IN: Huobi founder Li Lin to launch $1,000,000,000 firm to manage and expand $ETH focused treasury. pic.twitter.com/tJPLBNcylo

— Whale Insider (@WhaleInsider) October 17, 2025

Crypto Entrepreneurs Behind the Initiative

The ETH treasury company brings on board the experience of the early Ethereum advocates. Through Fenbushi Capital, Shen Bo backed several blockchain startups. The Hashkey group, led by Xiao Feng, was an early recipient of a virtual asset trading license in Hong Kong. Cai Wensheng made headlines by personally investing in leading crypto assets.

Collectively, they comprise a powerhouse of the top Ethereum advocates in Asia. Their partnership is a great move towards the institutionalization of Ether accumulation. Although dialogue is still underway, a formal announcement is anticipated in the next few weeks.

ETH Treasury Firm Gains Momentum Across Asia

The ETH treasury firm aims to create one of the largest privately held Ethereum holdings in the world. Li and associates have already begun negotiations to purchase a Nasdaq-listed company to organize the fund. This move would position the company with increased institutional demand for Ethereum-based financial products.

Overall, the ETH treasury company has secured approximately $1 billion in commitments. Avenir Capital raised $200 million with the help of another $500 million from institutional investors. Notably, HongShan Capital Group is one of the key investors.

The measure follows the increased interest in crypto-based reserves among the digital asset managers. Ether has become one of the most preferred reserve assets in 2025, particularly by public firms. As Ethereum ETFs grow, institutional investors are putting more money into investments other than Bitcoin. The ETH treasury company will take advantage of this trend to launch a fully regulated product targeting Ether accumulation.

Public Companies Expand Ethereum Holdings

According to CoinGecko data, public companies possess more than 4.4 million ETH valued at $16.9 billion. BitMine Immersion (BMNR) dominates the market with 1.7 million ETH valued at $11 billion, after the recent acquisition worth $417 million. Other notable holders are SharpLink Gaming and ETHZilla. 

It looks like Bitmine(@BitMNR) just bought another 104,336 $ETH($417M).

Over the past 7 hours, 3 new wallets received 104,336 $ETH($417M) from #Kraken and #BitGo.

Despite the crypto market crash, Tom Lee still predicts $ETH will hit $10K by year-end.https://t.co/KewyZ4cAeP… pic.twitter.com/Vn5b9ijP2Z

— Lookonchain (@lookonchain) October 16, 2025

The ETH treasury company arrives when inflows into spot crypto ETFs have been rapidly increasing. Moreover, Ether has been able to build its ground as a treasury asset, surpassing Bitcoin flows at some points.

Bit Digital and SharpLink are two publicly traded firms that have already incorporated Ethereum into their reserve strategies. The use of Ethereum in corporate treasuries is on the rise, with the number of companies adopting Ethereum growing.

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