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Gate.io Partners with Inter Milan as Sleeve Sponsor for 2024/25

Highlights:

  • Gate.io partners with Inter Milan as the official sleeve sponsor starting in the 2024/25 season.
  • The partnership includes branding on Men’s, Women’s, and U20 team kits and fan engagement initiatives.
  • The collaboration aims to blend traditional sports with digital innovation, enhancing the global fan experience.

Gate.io, a leading cryptocurrency exchange, has partnered with FC Internazionale Milano, commonly known as Inter Milan. Starting from the 2024/25 season, Gate.io will become the official sleeve sponsor for the club’s jerseys. The partnership extends to the playing kits of Inter’s Men’s, Women’s, and U20 teams, marking a major step in blending traditional sports with digital technology.

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Expanding Global Reach

This new partnership is not just about visibility; it represents a shared vision between two innovative brands. Gate.io and Inter Milan aim to enhance the fan experience globally by introducing a series of new services and engagements. Fans can expect exclusive content, co-branded merchandise, and unique opportunities to connect with the team both on and off the field. The collaboration is set to redefine how fans interact with their favorite club. Consequently, integrating the worlds of football and digital assets in unprecedented ways. Dr. Lin Han, the founder and CEO of Gate.io, expressed enthusiasm about the partnership.

Han said:

We are excited to collaborate with Inter, a club known for its storied history and dedicated fan base. This partnership reflects our dedication to innovation and community involvement. We look forward to creating unique and engaging experiences for Inter supporters worldwide.

Enhancing Fan Experience

The partnership was officially announced, with a promise to elevate the fan experience through various initiatives. Gate.io’s branding will prominently feature on the sleeves of Inter’s jerseys, starting with the upcoming match between Inter and Atalanta. The logo will also appear on LED boards during Inter’s matches, beginning with the game against Lecce. Alessandro Antonello, CEO Corporate of Inter, highlighted the significance of the partnership.

He stated:

We are thrilled to introduce Gate.io as our new Sleeve Partner for our esteemed jersey, now proudly complete. This new partnership with Gate.io, a company with over a decade of experience and a shared commitment to innovation. Moreover, it will provide them with significant visibility across all the competitions in which we compete.

This collaboration marks a notable shift in how traditional sports entities like Inter Milan engage with cutting-edge digital platforms. By aligning with Gate.io, Inter Milan is enhancing its global presence and embracing technological advancements that are reshaping industries worldwide.

Crypto.com Partners with UEFA Champions League

Crypto.com has entered into a landmark partnership with the UEFA Champions League, becoming the first digital assets trading platform to secure such a prestigious collaboration. This new agreement designates Crypto.com as the global official sponsor of the renowned football competition.

The announcement was made on August 14, 2024, marking a significant achievement for the Singapore-based crypto exchange. The deal follows a previous failed attempt to collaborate two years ago due to legal issues. However, this successful partnership now solidifies Crypto.com’s strategic positioning within the sports industry.

Guy-Laurent Epstein, UEFA’s marketing director, highlighted the significance of this collaboration, emphasizing how it will enhance the experience for fans and the broader community. This partnership further cements Crypto.com’s growing influence in the sporting world, with its involvement now extending to one of football’s most celebrated tournaments.

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