World Liberty Financial Boosts Crypto Expansion with Macro Strategic Reserve

Highlights:

• World Liberty Financial revealed plans to boost its crypto expansion efforts with the establishment of a macro strategic reserve.
• The new initiative will hold leading cryptocurrencies like Bitcoin and Ethereum.
• WLFI also said that the reserve will serve as a shield to protect the company from volatility in the crypto market.

In a lengthy X post, Donald Trump’s family-backed crypto investment firm, World Liberty Financial (WLFI), announced it had established a macro strategic reserve. The new setup will form part of WLFI’s ongoing efforts to boost its crypto expansion objectives. According to the tweet, the reserve will hold digital assets like Bitcoin (BTC), Ethereum (ETH), and other leading crypto projects.

NEWS: Trump's crypto project (WLFI) announced the launch of 'Macro Strategy'

This will be a strategic token reserve aimed at supporting leading coins such as $BTC and $ETH

Currently ZERO mention of $SOL or memecoins pic.twitter.com/EHWUFFPHdY

— Pluid (@tryPluid) February 11, 2025

World Liberty Financial Says the Macro Reserve Will Help It Build More Trust

Part of the contents of WLFI’s tweet revolved around how the macro strategy will improve the overall outlook of the investment company. Enhancing stability was one of the key areas WLFI aims to strengthen with the new initiative. According to the crypto firm, diversifying its crypto stores will help it escape volatility while ensuring a resilient financial record.

Another aspect that World Liberty Financial spoke on was growth opportunities. The investment firm stated that with such strategic reserve, the company will invest in sustainable projects, boost ecosystem expansion, and grab every possible opportunity within the Decentralized Finance (DeFi) ecosystem. WLFI also hinted at enhancing trust with the reserve setup. It added that this will help strengthen its transparency goals and increase confidence in the company.

Bridging Conventional and Decentralized Finance

Additionally, the Donald Trump-backed outlet hopes to bridge the gap between traditional and decentralized finance with its macro strategic reserve. It will achieve this goal by engaging with these local financial firms and encouraging them to contribute tokenized assets to the reserve. The impact of such a measure will benefit both parties involved, according to the WLFI.

Firstly, the donated tokenized assets will be held in the reserve, providing public blockchain visibility for them. Secondly, the merger will establish a means for innovative marketing opportunities when financial institutions engage with WLFI community members. Finally, marketing campaigns will publicize the partnerships, boosting participants visibilities.

Dear WLFI Community,

We are thrilled to announce a transformative initiative that marks a significant milestone in our journey together. World Liberty Financial (WLFI) is proud to unveil the Macro Strategy, our strategic token reserve designed to bolster leading projects like…

— WLFI (@worldlibertyfi) February 11, 2025

World Liberty Financial Calls for its Community Members’ Support

Rounding up its tweet, the investment company highlighted crucial roles that community members could play to support the new initiative. Part of the tweet read: “We believe that the strength of WLFI lies in our dynamic and engaged community. Your support and active participation are crucial as we embark on this transformative journey.”

Notably, WLFI said it will make the macro strategy available on its governance forum soon. It encouraged community members to review and scrutinize the initiative. In addition, the investment company urged them to share insights on how best to improve and ensure the setup meets the desired goals.

WLFI Partners with Ondo Finance

Before the new update, revealing plans for its strategic reserve, WLFI had previously announced a collaboration with Ondo Finance, underscoring its commitment to ensuring it grabs innovative opportunities. Notably, the partnership with Ondo Finance aims to promote the adoption of Real-World Assets (RWA) and link traditional finance with blockchain.

According to sources familiar with the integration, World Liberty Financial is looking at means to integrate Ondo’s tokenized assets into the WLFI network as treasury reserve assets. This will include the US Dollar Yield Token (USDY) and short-term US Government Treasury Bonds (OUSG) to provide margin and lending trading for traders.

Trump family project WLFI and Ondo Finance announced a strategic partnership to promote the adoption of RWA and bring traditional finance to the chain. WLFI is exploring the integration of Ondo's tokenized assets into the WLFI network as treasury reserve assets, including the US…

— Wu Blockchain (@WuBlockchain) February 11, 2025