Highlights:
- Strategy reported a $670.8 million loss in Q4 due to a $1.01 billion Bitcoin impairment charge on the company.
- The company acquired 218,887 Bitcoin in Q4, bringing total holdings to 471,107 Bitcoin.
- Strategy rebranded from MicroStrategy to focus on Bitcoin and secured $20 billion of its planned $42 billion capital.
Strategy has reported a net loss of $670.8 million in the fourth quarter of 2024. The loss resulted from a $1.01 billion impairment charge on its Bitcoin holdings. The net loss increased from $39.2 million in the previous year in the same period. The company generated $120.7 million in Q4 revenue, representing a 3% decline. The reported figure is less than $2 million than analysts predicted.
Strategy announces Q4 2024 financial results and launches new website https://t.co/zwmL0kNH16. Join us for our Earnings Call today at 5PM EST to hear more about our new brand, financial results, and outlook for our Bitcoin Treasury Company. $MSTR https://t.co/p1uovTN0sd
— Michael Saylor⚡️ (@saylor) February 5, 2025
The financial setback has not changed the dedication of the company to maintain its Bitcoin investment strategy. Strategy plans to begin using the fair value accounting rules in the company during the first quarter of 2025. The method enables the company to show the true market value of Bitcoin in official financial statements.
MicroStrategy Continues Expanding Bitcoin Holdings with 218,887 BTC Added
Strategy added substantial Bitcoin holdings during the fourth quarter of 2024. The company expanded its Bitcoin holdings by 218,887 BTC, increasing its total Bitcoin reserves to 471,107 BTC. The market value of these holdings amounts to more than $45 billion as of today. The company used senior convertible notes and debt issuances to acquire Bitcoin.
Strategy adopted its 21/21 Plan, which aims to raise $42 billion in three years. The company has successfully raised $20 billion so far and used the funds to purchase Bitcoin. Strategy CEO Phong Le announced that the company had surpassed the timelines it had set earlier. The company plans to use funds from both institutions and private investors to increase shareholder value.
The company implemented new financial metrics to enable it to measure financial standings. The company’s BTC Yield showed 74.3% growth in its Bitcoin holdings against its Assumed Diluted Shares Outstanding in 2024. The firm revised its 2025 target downward to 15% from its initial projection.
The company also implemented BTC Gain and BTC $ Gain metrics to supplement balance sheet performance indicators. BTC Gain calculates the initial period Bitcoin holding number multiplied by a BTC Yield calculation, while BTC $ Gain shows the dollar value of this calculation.
Rebranding Signals Stronger Focus on Bitcoin Strategy
Strategy underwent an official rebranding transition from MicroStrategy on February 5th. The new corporate identity presents a stylized logo inspired by Bitcoin while using orange as its main branding hue. The company has rebranded to better reflect its current strategic emphasis on Bitcoin accumulation.
New ₿rand, Same Strategy pic.twitter.com/r1LD5FdEjJ
— Michael Saylor⚡️ (@saylor) February 5, 2025
Strategy describes itself as the world’s first and largest Bitcoin treasury firm. The company intends to deliver business intelligence solutions while devoting primary focus to its Bitcoin investment path. According to Michael Saylor, the new corporate identity aligns with the future direction of the company.
The company stock responded to revelations from its earnings statement and the brand renaming announcement. The stock price of MSTR fell 3.3% during the February 5 session to finish the day at $336.70. The stock experienced a further decline of 0.72% during after-hours trading.
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