Amundi Boosts Stake in Strategy’s MSTR by 373%

Highlights:

• Amundi, a France-based company, has purchased new Strategy shares, increasing its holdings by 373%.
• The company now holds 4.8 million Strategy shares, up from slightly over 1 million in September 2025.
• Amundi’s entire shares in Strategy are now worth approximately $728 million. 

France-based asset management firm, Amundi, has significantly increased its stake in Strategy Inc. (MSTR). According to the United States Securities and Exchange Commission’s (SEC) new filings, Amundi raised its stake in Strategy by 373% during the fourth quarter (Q4) of 2025. This increased its total number of shares from over 1 million in September 2025 to approximately 4.8 million by December 312025. Overall, Amundi bought an additional 3.78 million shares within three months. By the end of 2025, the total investment was worth about $728 million. 

JUST IN: $2.8 trillion French asset manager Amundi just disclosed they bought 3.77 million more #Bitcoin treasury company Strategy $MSTR shares and now holds a total of 4.79 million shares ($641 million).

Europe's largest asset manager increased its $MSTR position by 373% 👀🔥 pic.twitter.com/ZFUNOF0vjt

— BitcoinTreasuries.NET (@BTCtreasuries) February 27, 2026

Strategy Bitcoin Holdings Exceeds 700,000 as it Attracts More Investors

On February 23, Strategy completed its 100th BTC purchase. The Bitcoin investment company purchased 592 BTC, valued at approximately $40 million. According to the report, Strategy sold 297,940 shares of its Class A stock through an ongoing program to pay for the tokens. Meanwhile, the purchase increased the company’s BTC holdings to 717,722 tokens, worth roughly $54.56 billion, at an average cost of $76,020 per token. 

Strategy now controls 3.4% of the 21 million BTC in circulation, as it maintains an over 6-year Bitcoin investment approach. Consequently, many investors no longer see Strategy as just a mere software company. Instead, they see the company as an avenue of gaining exposure to Bitcoin through the stock market, especially among firms that prefer buying shares rather than holding the digital asset directly.

Bitcoin’s Price Reclaims $65,000 as Amundi Boosts Strategy’s MSTR Holding

At the time of writing, the crypto market is 2.1% down, with a market cap of about $2.343 trillion. Its 24-hour trading volume is $116.455 billion with Bitcoin and Ethereum dominance at 56.1% and 10%, respectively. Within the same timeframe, Bitcoin is changing hands at $65,737 after a similar 2.2% decline. BTC’s market cap is roughly $1.31 trillion, while its trading volume is $48.4 billion. 7-day-to-date, month-to-date, and year-to-date are also down 1.5%, 27%, and 23.7%, respectively.

Earlier today, Crypto2Community reported that Bitwise’s Chief Investment Officer (CIO), Matt Hougan, has dismissed market manipulation rumours triggered by massive Bitcoin selloffs. According to the report, large companies like Jane Street and Binance were identified as the firms’ culprits behind the market declines. In response, the CIO dismissed the allegations, calling it a classic cycle. Per Hougan, the major cause of the Bitcoin selloffs was not hidden.  

He stated: 

“The real reason Bitcoin is down is that a bunch of people who were long Bitcoin sold their exposure. They sold it via spot, unwinding leveraged positions, and by writing calls against their Bitcoin.”

The conspiracy theories are wild. First it was Binance and then it was Wintermute and then it was an unknown offshore macro hedge fund and then it was paper bitcoin and. today it is Jane Street and next week it will be someone else.

The real reason bitcoin is down is that a…

— Matt Hougan (@Matt_Hougan) February 26, 2026

Implications of Amundi’s Move for Bitcoin and Strategy

Across European nations, Amundi has stood out because of its size and reputation. The company manages over €2.3 trillion in assets, making it the largest asset manager in the region. Renowned for spreading its investments across stocks, bonds, and exchange-traded funds, Amundi has significantly expanded its shares in a Bitcoin-linked company. This implies that leading companies are becoming more comfortable with Bitcoin. 

Notably, the strategic move also comes at a time when Bitcoin is struggling to reclaim its previous highs, forcing many retailers to dump the asset. On the other hand, rules guiding digital assets are becoming clearer, making it easier for more companies to increase their exposure to Bitcoin and other cryptocurrencies.